Want to know how India is shaping up in the social mediaspace? The country is doing great and the good folks at Nielsen India, made a video to explain exactly that. (They seriously deserve a like on Facebook for creating this awesome video.)
They revealed several interesting statistics. Of the 80 million Indians online, one-third of them are on social media sites. Breaking down the stats, there are about:
- 28 million Facebook users
- 9 million Twitter users
- 9 million LinkedIn users in India.
- Social media is so popular among Indian Internet users that consulting firms in the country will hire 35 percent of their staff from LinkedIn and other social sites online. Plus, on the personal side, 13 million Indians use social media media to research on their future partners.We have also previously written how hospitals in India are using social media to build awareness and educate people on health related topics. Social media is also used to fight against corruptionand celebrate Cricket games and victory online. So much so that start-ups like Twtbuck, a social media advertising platform rode on the popularity to achieve success. Even the Indian Cricket Premiere League and Bollywood movies are streamed-live on YouTube.